NEW YORK–(BUSINESS WIRE)–Simply after a couple of months of launching its NotMilkTM at Entire Meals Market nation-wide within the U.S., the main food-tech in Latin America, backed by key enterprise capital names, together with Jeff Bezos, pronounces it has been granted a patent for its proprietary synthetic intelligence expertise within the U.S.
Over the previous two years, the plant-based meals trade has skilled unchartered development – 29% in comparison with 2.2% typically meals retail1 – and plant-based merchandise have change into a staple in shoppers’ every day routines. With the granted patent, NotCo units a brand new normal within the plant-based trade. It’s the just one to have cracked the code on such methods of utilizing synthetic intelligence and machine studying algorithms to make plant-based merchandise that match their animal-based counterparts.
“I’m a agency believer that the introduction of a brand new expertise is the one strategy to remedy a damaged system. The meals trade is out of date and synthetic intelligence is without doubt one of the keys to unveil an entire new world of potentialities, creating an entire new world of innovation and merchandise which are simply as scrumptious, however higher for the setting. This patent actually places us forward of the curve out there,” says NotCo CEO & founder Matias Muchnick.
The patented expertise not solely helps defend the method to get to the present merchandise in market – NotCo additionally commercializes NotBurgerTM, NotMayoTM, NotIceCreamTM and NotMilkTM in Brazil, Argentina, Chile, Colombia and shortly to be in Mexico and Canada – but it surely additionally provides it an edge on future innovation, opening a brand new period within the world plant-based market.
“The patent covers purposes starting from deep evaluation and understanding of animal and plant-based meals utilizing proprietary databases of elements and recipes to seek out totally different and surprising plant mixtures for goal merchandise, and that is solely the start. We proceed to evolve quickly to push the trade ahead,” says CTO and cofounder of NotCo Karim Pichara.
NotCo has a novel group working behind this expertise breakthrough. A mix of scientists, culinary cooks, designers and engineers sitting in 4 totally different nations working collectively and offering suggestions to Giuseppe – the title given to NotCo’s synthetic intelligence – to give you its matchless merchandise.
NotCo has already raised $120MM in capital up to now with key trade traders together with Bezos Expeditions, Future Constructive, L Catterton, Kaszek Ventures, The Craftory, Common Catalyst, Maya Capital and Endeavor Catalyst. The corporate has its merchandise offered at main retailers throughout the nations it’s taking part in in like Walmart and Entire Meals Market, and at the moment counts on a group of 250 folks distributed throughout Latam and North America.
NotCo will quickly open a brand new workplace in New York to host its industrial operations whereas sustaining its Machine Studying group that’s already hosted in San Francisco, California.
*NotCo’s US patent quantity US10,915,818
NotCo is a number one food-tech startup that makes use of proprietary synthetic intelligence expertise that may match animal protein to its supreme alternative amongst 1000’s of plant-based elements. NotCo has launched NotMilkTM, NotBurgerTM, NotIceCreamTM and NotMayoTM in Brazil, Argentina, Chile, Colombia and shortly to be in Mexico and Canada and is the one world firm to disrupt huge meals and beverage segments together with dairy, eggs and meat concurrently. In lower than three years NotCo has change into one of many fastest-growing food-tech firm in Latin America and has only in the near past introduced its entrance to the US with its celebrated NotMilkTM product.